An SEO writer must take the time to understand who your audience is, what is important to them, and what content would be useful and meaningful to them. Add internal links to the taxonomies the post belongs to . Search engine optimization applied correctly will create better visibility online, but it’s just one part of your overall marketing strategy. The three main pillars of Search Engine Optimization; content, links and site architecture will remain for years to come. What would you type into a search … Continue reading Get free SEO tips from us
Paid link-building is considered black hat SEO and is likely to incur a penalty. Make sure your title tag is 50-60 characters long, including spaces. Anything longer and Google may cut you short. Most SEO consultants have said goodbye to spammy, shady optimization techniques because Google actively penalized you for it since 2011. One of the most common problems that I hear from people looking to learn … Continue reading Paid link-building is considered indecent
Google recognizes that a site might have two versions on the same page (web version and printer friendly version), and this duplicate content is actually meant to make for a better user-experience, and not trick the search engines. Google has guidelines that regulate the use of keywords and regularly updates its algorithms to regulate the industry. Google and Bing have moved far beyond algorithms that positively reward … Continue reading Two versions of a site on the same page
Link building isn’t dead. Not by a long shot. You don’t necessarily need a large social media presence, just an active one. The more you engage with the local community by responding to comments and questions, the more your Facebook, Google+, Twitter and other social profiles are likely to appear in local searches. For a long time Google looked at the name of a particular website and … Continue reading Minimize broken links
Search Engine Optimization (SEO) is another important strategy that helps grow your website traffic. The number of backlinks you have on your website plays a crucial role when it comes to ranking your blog on Google. If you’re hesitant about the effectiveness of SEO, it’s safe to assume you don’t have much technical experience with website development or programming — and that the prospect of technical SEO … Continue reading Promote transparency and foster trustworthiness on your site
There’s no point in creating new content if it’s not authentic enough to stand out. Even if you come up with an idea from a different source, it’s still up to you to offer your unique perspective that will add value to the particular topic. To optimize your keyword research for local SEO, brainstorm keywords or phrases with a geo-modifier that customers might use when searching for … Continue reading Links are forever
Progressive SEO means technical, analytical and traditional marketing all rolled into one. Google and the other search engines use image-recognition software as part of their search algorithm, so they know if those pictures have been used elsewhere before. I have seen my share of websites where the owner told me that conversion was low or that nobody filled out their contact form. But the owner had no … Continue reading What is progressive SEO?